Good business is more than just attracting new tenants – keeping the ones you currently have happy is a vital activity as well! Take advantage of the slower pace during non-peak moving times to touch bases with the tenants already in your properties.
Give good tenants what they need when they need it and they will not want to leave. Respond quickly when contacted for repairs or problems. Have a list of reliable handy men prepared, as well as a budget set aside. If you’re long distance, definitely consider using a service like American Home Shield, which takes care of a lot of this very affordably.
Go the extra mile if you are hoping to keep a tenant for several years. For example, have the grass cut and flowers planted when they move in (this also subliminally sets a standard for them to keep). Follow up now that they’ve lived in the home for a few months – a note saying how glad you are that they are there or a roll of address labels. Throughout the year, if they’ve been wonderful, reward them with a $25 gift card to the local coffee shop on a birthday or at the holidays.
Preparing for winter weather
Military families are a diverse population who have lived all over the country (and the world) but that doesn’t guarantee that they understand the winter maintenance needs in your region! Take a few moments to call your tenants and ensure they are prepared and comfortable with the coming winter weather. If you have tips or tricks for dealing with your area’s challenges, share that information. It’s an easy way to touch bases, maintain open communication and offer a hand.
Share local highlights
Every local area has fun secrets to discover. Create a list of those things that are within an easy day’s drive of your properties. For an easy way to share, create a Pinterest board full of ideas that you can even send out in an email newsletter. Know of a great local Santa? Or a nearby town that has an awesome holiday market? Your tenants may not find these things on their own! You can positively impact their holidays simply by sharing your knowledge.
While this is a slower season, there will be military families PCSing into the area during the winter months. Offer your current tenants an incentive for connecting their incoming friends with your available properties. Gift cards for holiday spending money are a wonderful way to help remind your tenants to share!
Investing time and energy now pays dividends down the road with more referrals, improved communication with tenants and a better grasp of each of your properties!
How do you cultivate an ongoing professional relationship with your current tenants?